SUCCESS STORIES

Through a mystery shopper survey, Oral Unic Franchising has earned its first ABF Seal of Excellence

Founded in 2016, the dental clinic chain received the SEF (Seal of Excellence in Franchising) for the first time in 2020. Check out this and other achievements of this franchise chain!

"The data provided by Mister O. is extremely valuable and strategic for gaining insights into franchisees' operations and building teams. In this regard, the Mystery Shopper program is essential to our business model, which focuses on continuous improvement and patient satisfaction."

Marcio Bortolli
Partner and Marketing Director at Oral Unic Franchising

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Founded in 2016 in Santa Catarina, Oral Unic Franchising is a network of premium dental clinics with over 140 locations across 13 states in Brazil. The company is committed to serving clients in the middle and upper-middle income brackets with the latest technology available and high-quality services.

The challenge

At a time when its franchise network was expanding rapidly, Oral Unic needed to ensure that the brand’s service standards were maintained, from the clinics’ infrastructure to the personalized care provided to patients.

Solution

Through mystery shopping surveys, the Marketing Department annually evaluates the patient journey at all franchise locations. Based on a detailed report, it identifies areas for improvement in the patient experience and refines its franchisee excellence program.

400,000

The average monthly revenue of the franchised locations is

97%

is the public's satisfaction rate with the clinic network's services.

is the number of new locations that have opened since the project began

Success stories

With standardized service, the Doutor Hérnia franchise network grows by 320%

Amid rapid expansion, the Doutor Hérnia franchise network faced the challenge of maintaining consistent standards of patient care across all its franchise clinics. Here’s how Mister O. helped!

By engaging its sales staff, Lojas Quero-Quero saw a 260% increase in annual profits

In just one year, the chain outperformed the market and saw a 45% increase in retail revenue. Find out now how Brazil’s largest home and improvement store chain fosters engagement among its sales staff!

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